Get to Know Josie

Mentally strong. People-focused. Performance aligned.

Josie Hofman

B.Sc (Psych), PGDipProfPsych

Outline of a human brain in dark purple on a white background.

With over 20 years of experience in executive leadership and psychology, Josie Hofman is a trusted adviser to leaders, teams and organisations across Australia. Her work sits at the intersection of mental fitness, leadership, and workplace culture, helping people and systems succeed. Josie brings a calm presence and sharp strategic insight to every room. Her approach is grounded in evidence, shaped by experience, and guided by a strong belief: when people thrive, organisations do too.

“From the boardroom to the front line, Josie helps leaders and teams train like mental athletes–resilient, focused, and ready to lead with purpose.”

Hi, I’m Josie.

I’ve always been drawn to people, their stories, their challenges, their courage. For over two decades, I’ve worked alongside individuals, teams, and organisations to unlock purpose, strengthen capability, and create real, lasting change.

Here’s what I know:
People aren’t problems to fix - they’re potential to activate.
Every person holds untapped strength, clarity, and resilience. When we create space for real conversations, lead with integrity, and build cultures that prioritise mental fitness, everything shifts. People show up differently. Teams perform better. Culture becomes a catalyst.

I believe in workplaces where people feel safe to speak up, valued for who they are, and supported to grow.
Where leadership is grounded in purpose.
And where culture isn’t just a concept, it’s how we show up for each other, every day.

This work is an investment.
Because when we back ourselves and our people, we build mental athletes, individuals who lead with strength, show up with purpose, and thrive through challenge.

If you’re here, this probably matters to you too.
Let’s build something better, together.

– Josie